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The power of Social Media Marketing

This video shows how social media actually works, without any explanations - people sharing what they like.

Leeroy Jenkins – an Internet Meme

I rediscovered this hilarious meme on Twitter today. You may remember it from years ago. It features a group of players discussing a battle strategy in World of Warcraft when one of their number (Leeroy Jenkins) suddenly decides to go straight into battle, leaving the others standing, yelling the line:

“Let’s do this, Leeeeeeeeeroy Jenkins!”

Here’s the video, enjoy! (Warning: includes the F word and similar)

Video by pj007101

A full description of this meme can be found on Wikipedia.

Social tools in the cloud

This SlideShare presentation contains a good collection of social tools that could be very useful to voluntary sector and other organisation seeking a cost effective means of communication and collaboration.

Presentation by Lasa

If you know of other social tools please share. (Twitter and Dropbox are my favourites)

An update on Social Media

If you’re interested in Social Media then you should check out this Slideshare presentation: What the f**k is Social Media NOW? (Yip, it’s got the F word in it, sort of, so you’ve been warned!).

Favourite quotes:

Governments and big businesses have CCTV, the people have camera phones
Slide 60: Paul Isakson, Co-Founder, Thinkers & Makers

Social media… is a way of thinking… It’s not about sales, or ads, or click-through rates. It’s about pursing relationships and fostering communities or consumers.
Slide 61: Paul Adams, Senior User Experience Researcher, Google, ttp://thinkoutsidein.com/blog

Here’s the presentation:

Their basic Rules of Social Media

  1. Listen
  2. Engage
  3. Be Real
  4. Be Respectful
  5. Have Fun

Social Media presentations for the voluntary sector

Want to learn how to use social media to fundraise and start conversations with your users?

If so, visit Rosita Cortez’s blog post: 10 Essential Social Media SlideShare Presentations for Nonprofits and sit back and click your way through the presentations.  I’ve included the first as a taster.

Social Media for Non Profits

Publish your blog to Twitter using Twitterfeed

Twitterfeed

Twitterfeed

If you want to promote your blog post through twitter then twitterfeed.com is for you.  Twitterfeed acts like a publisher; when it finds new blog posts it will tweet a shortened version, usually the title, to your twitter timeline.  Of course Twitterfeed needs to be configured but it’s fairly simple and supports multiple feeds.

Basically, you setup a twitterfeed account and submit your blog’s RSS feed and twitter account details.

Here are the steps:

Set-up the Twitterfeed account and then click the ‘Create New Feed’ button on the Feed Dashboard:

1. Get your RSS feed from your blog (it generally represented by a little orange box) and give it a name.

Twitterfeed Step 1

Twitterfeed Step 1

Note: there is an Advanced Settings link.  This allows you to customise how Twitterfeed tweets your blog posts. Of particular interest is the ‘Shorten link through’ option which allows you to select a url shortener for the blog post links in the tweet.  This gives you the option of monitoring these links.  For example, if you selected bit.ly you will need a bit.ly account to provide the appropriate API login and key to Twitterfeed so the shortened URLs generated are recorded against your bit.ly account where you have the option to monitor clicks.

2. Next under available services select Twitter (notice that there are other services)

3. Click Done – your blog should now be checked every hour, if you kept the default settings, and new posts published to your twitter timeline.

Automating your tweets is very handy but there is a danger your followers may get bored so it’s still important to make normal tweets to maintain engagement.

This is the method used to publish these blog posts on the @itstuff4u Twitter account.

Blogging: Some great advice

This is a presentation by Syed Balkhi, Founder of WPBeginner.com.  It contains some great advice on blogging and promotion.  Especially useful if you use WordPress as he lists his must have plugins).

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